Jillian BerryDec 27, 20214 minMental Models: Why They Matter in Product AdoptionHow do we train people to use and adopt a product they are unfamiliar with, especially when language, cultural, and sociological barriers...
Jillian BerryDec 11, 20217 min7 Steps to Better Design Thinking"Design Thinking" is a human-centered methodology that focuses on solving the right problem. This methodology leverages the designer's...
Jillian BerryDec 11, 20217 minWhy Business Strategy & Planning Need DesignFortune 500 companies like Apple and Nike, disruptive companies like Kickstarter and Airbnb, even major universities like Harvard and...
Jillian BerryDec 11, 20217 minBehavioral Design: Using Emotions to Drive Better Decision-MakingEmotions play a significant role in everyone's life, whether they realize it or not. Emotions are more than just gushy feelings that...